Sound design can be the defining factor that separates a great video from a mediocre one. It’s often overlooked by beginners, but it plays a much greater role in video production than you may think. Don’t forget that sound is 50% of the video! Today on #FilmTipFriday I’ll be going over how to utilize sound design to take your visuals …
In digital marketing, most people use a “Sales Funnel” process to close deals. A sales funnel is a model that describes how a customer makes their decision to eventually buy. Video can be a great fit for any sales process, and even help you close deals faster! It’s critical that you create your videos with the sales funnel in mind …
Let me paint a picture for you. You just finished a new video and it came out amazing! You’ve invested a lot of time and money into it, and you’re really happy with it
In times like these, it’s never been more important to market yourself online. Video is one of the best ways to do that, but you might think it’s out of your budget range right now. The truth is, you can shoot great video with minimal equipment, alone, without even leaving your house! You just need to know the very basics …
There’s a lot more to video marketing than posting videos to social media! On this episode of #MarketingMonday I talk you through some of the different ways you can use video to market your business and see substantial growth. A lot of these techniques are quick and easy to accomplish and don’t require a big expensive production. Sometimes all you …
This week on #FilmTipFriday I show you how to break apart your website and animate it using Adobe Photoshop and After Effects! This technique is good when you want to show off your website in a video, but want to get away from the old boring screen capture routine. The added perk is you will be able to get much more creative …
Welcome to the first installment of Film Tip Friday, where I show you how to increase your production value, and re-create some of the effects from my videos. In this episode, we take a look at how I made Skater-Vision. In this video, I used Adobe After Effects to create some cool cloning effects. Want to see the finished video? Check it …
When you’re shooting a video, one of the most important things to think about is the location. Properly scouting your locations ahead of time will ensure that things will run smoothly during production. It will also give you a better idea of how it might look on camera, which can save valuable time on set. There’s a lot to look …